Ep 91. Crafting Killer Content – with Mel Daniels

Mel Daniels is a Content Strategist and Speaker who teaches and empowers women who want more from their business, how to use content in a powerful way. She gives them the confidence they need to become more visible, seen as an expert and take their business to the next level.

During this episode Mel and I explore:

• Mel’s journey into business, and how she found her niche
• How she knew it was time to rebrand
• Navigating the mindset struggles associated with levelling up in business
• What is content, and why is it so important to a small business owner?
• How does strategically crafted content enhance the customer journey experience?
• Mel’s wise advice on how to overcome the overwhelm that cripples online business owners when it comes to creating attractive content to market their business

Click here to listen on: YouTube

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