Ep 46. Crash course in colour psychology

Colour = power. Power to evoke feelings and emotions, conjure memories and ignite the senses. The exciting news is that the power of colour is available to YOU to help instil emotion into your brand… you just need a little know-how.

100% of purchase decisions are made with emotion. It makes sense then, that if your brand intentionally evokes specific, strategic emotions in your audience then they will be more drawn to your offers than your competitors. Cool huh?

This is your crash course in colour psychology, and if you’d like a little help choosing your brand colours, go ahead and grab your free brand Colour guide by clicking right here!

P.S. Click here to watch on YouTube