Ep 15. Utilising email marketing to enhance and personalise the customer experience with Yael Keon.
Yael Keon is a small business owner, mum to two children, and a FIFO wife. Over the past few years, Yael has established herself as the go-to marketing expert for small business owners who are ready to make a difference, create a lifestyle and not burn themselves out in the process. She believes marketing can be effective without the ick factor.
Yael and I explore:
- Why Yael decided to leave her successful corporate marketing career
- How she found her niche and is continually refining her services
- Why email marketing is more effective than social media
- Overcoming mindset blocks regarding emailing strangers in a ‘professional’ way
- How to connect with your own audience through email marketing
- What’s coming for Yael Keon in 2022
Find Yael on Instagram @yaelkeon or head straight to www.yaelkeon.com
P.S. Click here to watch on YouTube.
P.P.S. The doors to my monthly membership, The Branding Hub are open! Your go-to destination for branding education and training, templates, resources, graphics, illustrations and above all... trusted guidance and advice from me, your brand stylist and mentor. Grow your authentic, aligned, impactful brand with ease, confidence and ongoing support. Click here to join our beautiful posse of brand loving business ladies.
